About the Business
So what does our service do? Well, if you’re looking for more customers and to increase your profits, you’ve come to the right place. Search engine optimisation is the process of improving your site so that it’s seen as the most relevant and best structured site that Google can find. If your site is giving searchers what they are after in a well thought out way, they will be pushed to the top of the rankings.
One of the most important steps in getting your online marketing right is choosing an SEO company that is a good fit for your business. We only work with clients that we know we can give great results. We know that we provide the best SEO services in Cheshire, providing friendly expert help to customers whilst avoiding the jargon that comes with the industry.
We only work with a single client from each industry in a particular area – giving you impartial services that really do work.
We ensure our customers are kept up to date with accurate reporting on their progress, and since we’re a small SEO agency, we can provide Cheshire businesses with friendly updates and advice. We’re skilled at spotting the opportunities that your competitors may be missing out on – by careful research of the keywords potential customers are searching with we can catch those possible sales that would otherwise have passed by.
Whether your customers are searching for you on a computer, tablet or phone, we can ensure you’re visible to all, and we specialise in building mobile-friendly websites that Google loves.
Business Services
Internet Marketing Services in Cheshire
Our Cheshire Internet Marketing services are backed by cutting edge knowledge of what works today with the search engines. We work with a number of other companies who are always testing and reporting on how to get the best results, so you can be sure that if there’s upcoming changes, we’ll know about it first.
This is the core of what we do. SEO is made up of a number of fundamental pieces. The first of these is On-Page Optimisation. This means that we ensure your website contains the right content that Google is looking for. It does not mean keyword-stuffing, which was a technique that worked a while ago. It involved repeating the same key phrases throughout your pages – over and over.
Our services include the following
Search Engine Optimisation (SEO):
This is the core of what we do. SEO is made up of a number of fundamental pieces. The first of these is On-Page Optimisation. This means that we ensure your website contains the right content that Google is looking for. It does not mean keyword-stuffing, which was a technique that worked a while ago. It involved repeating the same key phrases throughout your pages – over and over.
The search engines became wise to this technique, and there are now penalties that will be applied to you site if you do it – this one is known as a Panda penalty. They’re not as rare as the real animal though, so be careful.
Penalties are difficult (but not impossible) to recover from, but the best approach is to do things right the first time. Your pages should be informative, well structured, and include just the right amount of keywords sprinkled through. The recipe is easy to get wrong, so that’s another reason the let an expert take care of it for you.
Off-page optimisation (aka Link-Building):
This is the second piece of the puzzle. Search engines don’t really know how popular your website is, so they use links as a way of gauging how many people are interested in your site. This led to another one of the black-hat tactics that I mentioned before – this one involved creating huge amounts of links from all over the net, linking to your site with your keyword.
Again, if you try this today, you’ll end up with another penalty – this one is known as the Penguin penalty.
An ideal site these days has links from quality sites, with relevant content. If you’re running a law firm, and you have twenty links from various yoga sites – that’s not seen as relevant – Google is wise to this and won’t really let it improve your ranking.Likewise, if you’re a boiler repair company in Stockport, and yet you have hundreds of links from Russian car dealer websites, Google can see it’s not relevant and will disregard.
So what’s the answer? Our Cheshire Internet Marketing Service is sure to help. We have working relationships with high quality news sites that Google loves, and we can help you to get relevant links coming from those properties. We can also help you get links from other industry-related publications. And that used to be the whole story, until the last few years brought with them Social Signals.
Web Design
There are many web design companies in the Cheshire area can create something that looks great. But unless it’s built in a way that Google approves of then you may find it ends up as a ghost town. After all, what good is a website that doesn’t get any visitors. Many clients come to us with an existing site that looks pretty but doesn’t get any traffic and needs major rewrites to structure it correctly for the search engines.
The search engines aim is to give people the best sites on the subject they’re searching for. Do that properly and you’ll move up the rankings and in turn you’ll get more visitors.
Many clients come to us with an existing site that looks pretty but doesn’t get any traffic and needs major rewrites to structure it correctly for the search engines.
Location & Hours
Mereworth Drive
Northwich, CW9 8WY
